Partnership with PIC

Otrada is the exclusive producer and distributor of PIC Danish Lines in Russia, Kazakhstan, Armenia and Georgia. We have combined the PIC advanced breeding program and genetics with our efficient production system, favorable sales conditions and competent production support.

Due to such cooperation, Otrada’ customers have direct access to animals of the highest genetic performance meeting the strictest global standards, with no need for import.

Official website of PIC

Otrada & PIC Danish Lines partnership goals and advantages for our customers

PIC goal

Increase the genetic potential of animals by using cutting-edge technologies

Otrada’s goal

Make our customers successful by providing them animals with the highest genetic potential and competent production support

Cooperation of the companies means:

Using the Danish lines to obtain high-quality products meeting the demands of Russian market

Proven genetic progress and security of the breeding program, since the elite (nucleus) farms are located in several countries

High rate of the genetic progress transfer to our customers

Global expertise in genetics

Using the Danish lines to obtain high-quality products meeting the demands of Russian market

Proven genetic progress and security of the breeding program, since the elite (nucleus) farms are located in several countries

High rate of the genetic progress transfer to our customers

Global expertise in genetics

PIC Danish Lines

PIC is a pig breeding division of the British company Genus plc pioneering in the field of animal genetics improvement and present in over 40 countries.

GO TO GENUS WEBSITE

1,5+ bln

Animal-EBV combinations

37+ mln

Animals in the database

100+ people

In Product Development and Technical Services

560

Index managed farms

150+ mln

Market pigs influenced/year

40 countries

With representative offices of the company

521+ mln

Data points

25,7+ mln pounds sterling

Invested in research/year

220+ thous

Genotyped animals per year

Partner universities

450

Index managed GTCs